Archipel is an annual music festival featuring contemporary music, performances and sound installations.
For its 2020 edition, the contemporary music festival, Archipel is celebrating “the transition”.
The theme of the transition is approached as a state of transformation. The transition from one state to another is represented by proteiform entities in perpetual motion.
The 2020 visual identity explores the blurring of the boundaries between the real and the virtual. One part is visible in its physical form and the other, dematerialized, is accessible in augmented reality.
Disciplines Art direction — Augmented Reality — Communication — Graphic design — Digital — Motion Design — Print
Media Posters — Program — Signage — Tickets — Newspaper and online ad — Flyers — Newsletters — Social media — Trailer